I was delighted to be asked to present at The Athena Network “Inspire!” conference and I shared my story before going on to talk about why you shouldn’t ignore Facebook ads even if you think your prospects are on LinkedIn. (Ditto Twitter btw) * Please note the video is Copyright 2014 of Nicola Cairncross, The Athena […]
Affluent Facebook Customers
Did you know that there are 15.6 million Facebook users in the U.S. with a W2 job that pays them more than $100,000 per year? When most marketers think about targeting affluent consumers, they automatically assume that LinkedIn is the way to go. But research shows that many of these affluent consumers are actually using […]
7 Day Startup | One Week In
Here’s the first week’s ClicksAndLeads.com startup update. I will create monthly updates over here at ClicksLeadsAndSales.com as time goes on as I think it fits better there, on a mentoring/ coaching style site so I can focus this particular blog on business growth and marketing articles. You can go back and read the day to day […]
7 Day Startup | Day 7 | Launch Your Startup
I left you yesterday while I was listening to soothing podcasts to try and calm down and go to sleep, while waiting for my domain name to propagate to the new hosting at WPEngine… Remember Rich Schefren’s email about my experiences since his Transformation Weekend was going out… today now. I have no idea how […]
7 Day Startup | Day 6 | Set Some Goals
I’m up to Day 6 of Dan Norris’ “7 Day Startup” book and my new startup ClicksAndLeads.com is coming along nicely. It’s all about goal setting today. I’m ambivalent about goal-setting at the best of times, avoided it for years so that I didn’t disappoint myself (how mad is that?), then got into personal development […]
7 Day Startup | Day 5 | 10 Ways To Market Your Startup
Welcome back! We are into Day 5 of Dan Norris’ “The 7 Day Startup” book and it’s all going quite well so far. The new website is pretty much up at ClicksAndLeads.com thanks to the marvellous templates at Leadpages. Every time I look at the name ClicksAndLeads.com I can’t quite believe that it was still […]
7 Day Startup | Day 4 | Build A Website In 1 Day For Under $100
So it’s Day 4 of my “build a startup” challenge and I’ve had to take a couple of days off, well 3 days actually! Christmas Eve saw me being marched up to Tesco’s to do some food shopping by Phoebe, who always gets a bit concerned that I won’t buy anything otherwise. She’s not daft, […]
7 Day Startup | Day 3 | The Business Name
I’m chronicling my journey to create a new startup in just 7 days, slightly less if you take out Christmas Day and Boxing Day. I never do much on New Year, so I’ll work through that! Today it’s all about the name. Dan Norris, in his book “The 7 Day Startup”, which I’m following to […]
7 Day Startup | Day 2 | Minimum Viable Product
I’ve been mulling over my idea to create a new business startup, kind of like a “WPCurve for Facebook Ads” (and eventually Twitter and other social media paid ads). View Day 1 – The Idea where I shared how all the different elements of the idea came together… In Day 1 in Dan Norris’ excellent […]
7 Day Startup | Day 1 | The Idea
I recently interviewed Dan Norris, founder of WPCurve.com and author of “7 Day Startup” for Ep. 90 of the podcast and it’s had quite an impact on me. For some unknown reason, I’d already been compulsively listening to “startup” podcasts like “Everything Entrepreneurship” where Yaro and his co-host Walter Hass talk about their businesses, Walter […]